Launch Directory/AI Agents/Nous Research

Nous Research · Launch Video Breakdown: Hook, Pacing & Motion Design

Agent profiles become named Bots, each with its own role, model, memory, skills, and avatar. Bots can talk to each other. Build a specialist once, reuse it.

AI AgentsLaunchAugust 17, 2026@NousResearch

Website View on X

9.2 /10

Hook score

Stylized Text Reveal

Cuts / min

1:30

Runtime

2.5M

Views

Likes

Reposts

Replies

Reusable motion template

Retro-AI-Agent-Launch

Retro-Futuristic UI & Technical Motion Graphics

Adapt it.

Replace 'BOT MODE' with the new product's name using PixelatedTextReveal.
Integrate the new product's UI into the CRTDesktopOverlay component, ensuring all screen elements inherit the retro-tech aesthetic.
Map key features of the new product to interactive UI demonstrations, utilizing GlitchUIHighlight for emphasis on new functionalities.
Adapt the narrative beats to showcase the new product's unique selling points, maintaining the slow cut rhythm and relying on in-scene motion.
Replace the Nous logo with the new product's logo for the final reveal, ensuring it aligns with the established visual style.

Source: X / Twitter launch · View original post

Launch overview & key findings

A 90.5-second retro-futuristic ui & technical motion graphics launch video by Nous Research, unveiled on August 17, 2026 with over 2.5M views on X. Evaluated at a 9.2/10 hook score with an editing tempo of 1 cuts per minute, the production demonstrates Nous Research introduces 'Bot Mode,' a groundbreaking feature allowing users to create named AI agents with distinct roles, models, memory, and skills that can communicate with each other. The video, devoid of spoken dialogue, employs a retro-futuristic motion design style, featuring pixelated text, CRT monitor effects, and subtle glitches to showcase the intuitive customization and powerful inter-bot communication capabilities of the Hermes desktop app.

0:00 · The Hook · Introducing Bot Mode

0:00 / 0:00

The Hook
Introducing Bot Mode
“(No spoken dialogue — Ethereal synth pad and sub-bass drone create anticipation.)”
On screen
INTRODUCING BOT MODE
Camera
Static shot, centered text.
Motion
Pixelated text reveal with subtle glitch effect.
Product Reveal
Hermes Desktop App & Bot Profiles
“(No spoken dialogue — Arpeggiated synth melody enters, building anticipation.)”
On screen
NEW VERSION SESSIONS BOTS + New session Capabilities Messaging Artifacts Scheduled jobs Search sessions... PINNED Drift chat to join SESSIONS Weekly report draft Homepage copy review API docs network YESTERDAY Logo exploration Email sequence Last issue Competitor scan + New Agent Hermes desktop app with all your sessions. Bot mode gives every Hermes profile its own place, chat, avatar, memory. HERMES AGENT Describe the task in your own words. I'll pick the right tools, explain my plan, and check in before risky steps. Glm 5.2 - Med
Camera
Slight zoom out, then static wide shot of the desktop application.
Motion
UI elements animate in with a subtle CRT scanline effect. Text appears with a typewriter-like reveal.
Feature Teaser
Customizing Bots & Inter-Bot Communication
“(No spoken dialogue — Percussive elements, kick drum, and hi-hats establish a steady, driving beat.)”
On screen
NEW SESSION SESSIONS BOTS New Agent A named teammate with its own memory, skills, and chat. It can message your other agents. Bot Generate Upload Pet Name clippy Title PaperClip Manager Description You make paperclips for your factory. Advanced General Skills Tools MCP Create from profile Fresh profile (bundled skills) Provider (optional) nous-openrouter / anthropic... Model (optional) anthropic/claude-3-opus-20240229 Cancel Create Agent Making a new agent is quick. Give a name, a title, Then pick a shape and a color for its avatar and it's yours. if you want more control, open advanced. Toggle individual skills. choose exactly which tools it can use. wire up some MCP servers like Figma, Linear, and Unreal Engine Avatars can be a generated face, an uploaded image, or a pixel pet that bounces beside the bot while it works. New Cronjob A recurring task PaperClip Manager runs on a schedule. Runs land in its own chat history. Name Morning summary Instruction Summarize the factory inbox and When to run Every day 9:00 AM Stop after N runs (blank = forever) Runs every day at 9:00 AM - 09:00 Cancel Create Cronjob Bots can message each other directly too. @hermes send me the NOUS visual Handoff -- sent to agent 'hermes', waiting for reply... [Message from agent 'hermes'] Here it is -- the NOUS badge. Bot mode is now available for you to try out.
Camera
Dynamic camera movements, zooming into specific UI elements and panning across the application window.
Motion
Interactive UI elements highlight and animate. Text appears with a subtle glitch and scanline effect. Transitions between UI states are quick and direct.
Call to Action
Nous Research Logo Reveal
“(No spoken dialogue — High-energy riser builds, culminating in a powerful sub-bass drop and impact. Track concludes with sustained synth pad and fading percussive elements.)”
On screen
NOUS
Camera
Zoom in on the Nous logo, filling the screen.
Motion
Logo appears with a clean, impactful reveal, maintaining the retro-futuristic aesthetic.

Synthesizable in Remotion · key components of the retro-ai-agent-launch template.

PixelatedTextReveal

Text appears on screen with a pixelated, blocky reveal, often accompanied by a subtle glitch or CRT scanline effect, then resolves into clear text.

+ Code construction recipe

Use Remotion's <Text> component. Animate `fontSize` or `scale` with `spring()` for the blocky reveal. Apply a custom shader or SVG filter for pixelation and scanlines, interpolating its intensity from high to zero.

CRTDesktopOverlay

The entire desktop application UI is presented with a retro CRT monitor aesthetic, including subtle screen curvature, chromatic aberration, and horizontal scanlines.

+ Code construction recipe

Wrap the main UI components in a container. Apply CSS filters for `hue-rotate`, `saturate`, and `contrast`. Use a pseudo-element or SVG filter for a subtle `radial-gradient` to simulate screen curvature and a repeating linear gradient for scanlines. Animate `opacity` or `transform` for subtle screen flicker.

GlitchUIHighlight

Specific UI elements (buttons, text fields, avatars) briefly glitch or flicker with color shifts and displacement before settling, drawing attention to user interaction points.

+ Code construction recipe

For target UI elements, use `interpolate()` to rapidly cycle `transform: translateX`, `filter: hue-rotate`, and `opacity` values over a short duration, triggered by user interaction or a specific timeline event. Combine with a `spring()` animation for the final settled state.